Take fan engagement to the next level
Leondrino provides services around digitization and tokenization of sports clubs. Identify your fan base better and use its power. Increase fan engagement and create new recurring revenue streams. Save transaction fees and even raise funds.
Potential Benefits and Values of Your Own Branded Club Token
Marketing
Properly identify fans from both local and abroad.
Increase the brand awareness and reach for your club.
Customize offers based on predicted purchase decisions.
Create Your Digital Ecosystem
Extend your digital ecosystem by allowing partners to accept your club token as a means of payment.
Integrate new digital products and services.
Improve the experience for your fan community.
Offer new customized opportunities for your sponsors.
Means of Payment
Use payment information of your fans for individualized offers and data-supported sponsor retention.
Reward fans according to their support as a fan and transaction history.
Cut down transaction fees.
Funding
Raise capital while introducing your club token to the market.
Take investments from fans, professional investors, and institutions without a change in the club’s shareholders structure.
Create new touchpoints and increase the number of users to generate more revenue through sponsorships
eSports
Voting
Stadium Challenge
Fantasy Football &Digital Collectibles
Increase your sales on current products by providing an optimal user experience and individual pricing according to each of your fan's loyalty status and transaction history
E-Ticketing
Merchandise
Snacks and Drinks
Case Study - Cashless Stadium
Fans open a Leondrino Wallet and pass a KYC process to verify their identity. Transaction and fan data are accessible by the club as long as a fan does not opt out.
Whether directly through the club´s app or the Leondrino Wallet, fans can easily fill up their token account by purchasing club tokens. The club can decide for itself whether and when to distribute free club tokens in the form of vouchers or airdrops or grant discounts on the purchase price.
Fans can directly buy tickets through the club´s App or their Leondrino Wallet. By accepting its own club token as a means of payment, the club saves on transaction fees and generates its own data lake.
Upon arrival to the stadium, a fan identifys himself/herself through his/her Leondrino ID, presented as QR code within the app of the club or the Leondrino Pay app connected to the fan’s Leondrino Wallet.
Whether it’s food or drinks or even merchandise, the only thing fans need to make contactless payments in the stadium is their smartphone with the app of the club or the Leondrino Pay app on it. The club can grant each fan an individual price according to the personal loyalty status of the fan.
The club can make individual offers and discounts that are only valid during a specific match or other special event by using its own app and/or the Leondrino Wallet as touchpoint to its fans.
Benefits for the club - Cashless Stadium
- By offering contactless and cashless payments.
- By obtaining KYC verified fan profiles (Leondrino IDs).
- By offering new innovative products and services (e.g stadium challenge, fantasy football).
- By offering individual offers and discounts based on loyalty.
- By pushing customized offers in reaction to individual and match-related events.
- Reduce payment processing fees.
- Reduce your paper and printing expenses.
- Avoid unnecessary waiting times for fans.
- Avoid ticket touting.
- Keep a real time track of all the transactions made in Club-Token at the stadium.
- Reduce the CO2 footprint of the club while improving your climate supporting image.
Why choosing Leondrino as your partner to issue your own branded club token?
- Generate USER TRAFFIC in your OWN APP or Website instead of supporting an app or platform of another brand
- SECURE and enhance the club's TOUCHPOINTS by directly managing the relationship with the token holders
- ACCESS TO transaction and fan DATA based on a fair compensation arrangement with the fans
- Be the CENTER of your new digital ECOSYSTEM
- Create, monetize and control NEW DIGITAL PRODUCT AND SERVICES for the club's global fan base
- BENEFIT FROM THE LEONDRINO STANDARD and customize it to your club.
- REDUCE your payment processing COSTS by pricing your products and services in your own Club Token
- YOUR BRAND, YOUR ECOSYTEM, YOUR RULES, with full support by Leondrino
Interested in learning more?
We have started our 0815 Club initiative for this purpose and use the demonstrator that is built up step-by-step including a club app to show how a sports club can be optimally digitized and marketed. Find out more on our 0815 Club landing page.